Daytime Nielsen Ratings For Week of Sept. 15-19, 2008

From the ABC Daytime ratings release: * ABC ranked as Daytime's No. 1 network in Women 18-49 (1.3 rating/868,000), surpassing CBS (1.2 rating/789,000) by 8% and NBC (1.1 rating/709,000) by 22%. * Placing all programs among the Daytime's Top 3, ABC dominated the competition by double-digit percentages for the No. 1 position in Women 18-34 (1.0 rating/324,000), topping NBC by 43% (0.7 rating/246,000) and CBS by 67% (0.6 rating/209,000). * For the third week running, "The View" (No. 3 - 3.71million) and "General Hospital" (No. 5 - 2.93 million) placed among the week's Top 5 most-watched programs in daytime in Total Viewers, with both Elite 3 players in target Women 18-34 and Women 18-49. * In Women 18-34, all ABC programs positioned among Daytime's Top 3 programs, including the week's No. 1 with "General Hospital": "General Hospital" (No. 1T - 1.0 rating/353,000), "The View" (No. 3T - 0.9 rating/318,000), "One Life to Live" (No. 3T - 0.9 rating/318,000) and "All My Children" (No. 3T - 0.9 rating/306,000). * In Women 18-49, ABC delivered 3 of the week's Top 5 programs in Daytime: "General Hospital" (No. 2 - 1.5 rating/998,000), "One Life to Live" (No. 3T - 1.3 rating/849,000) and "The View" (No. 3T - 1.3 rating/836,000). * Extending its streak as a Top 5 player in Daytime to 23 straight weeks, "One Life to Live" surpassed CBS' "As the World Turns" in the 2 o'clock hour by 85% in Women 18-34 (318,000 vs. 172,000) and by 14% in Women 18-49 (849,000 vs. 747,000). * At 3 o'clock, "General Hospital" nearly tripled the delivery of CBS' "Guiding Light" in Women 18-34 (182%; 353,000 vs. 125,000), and towered over the time period competitor by 74% in Women 18-49 (998,000 vs. 575,000) and by 44% in Total Viewers, or by almost 1 million (2.93 million vs. 2.03 million). Following are the Daytime Lineup averages, plus Top 5 Programs Ranks - Week of September 15, 2008:Daytime Rank: Total Viewers Women 18-49 (Rtg/000s) No. 1 CBS 3.35 million No. 1 ABC 1.3/868,000 No. 2 ABC 2.93 million No. 2 CBS 1.2/789,000 No. 3 NBC 2.32 million No. 2 NBC 1.1/709,000 Top 5 Daytime Programs in Women 18-49 (rank based on rating):Program Net Rtg/000s The Young & the Restless CBS 1.7/1.13 million General Hospital ABC 1.5/998,000 One Life to Live CBS 1.3/849,000 The View ABC 1.3/836,000 Bold and the Beautiful CBS 1.3/834,000 Days of Our Lives NBC TBD/TBD As The World Turns CBS TBD/747,000 Guiding Light CBS TBD/575,000

It's All About The Cheese

1 Matthew Borlenghi (formerly Ziggy on THE BOLD AND THE BEAUTIFUL and Brian on ALL MY CHILDREN and now the new Mayor of Salem on DAYS OF OUR LIVES) attended the 7th Annual Precious Cheese Italian Feast Of San Gennaro, Los Angeles last night.

Daytime Ratings from the 2007-08 Season

From ABC Daytime: For the Season, "General Hospital" and "One Life to Live" Surpass Time Period Competition on CBS by Double-Digit Percentages in Both Key Targets Women 18-34 and Women 18-49. * For the 2007/08 season, ABC was Daytime's No. 1 network in Women 18-49 (1.3 rating/883,000; tied on rating). * For its drama lineup only, ABC wrapped the 2007/08 season as Daytime's No. 1 network in Women 18-49, topping runners-up CBS (1.3 rating/871,000) and NBC (1.3 rating/869,000) by 8%. * "The View" and "General Hospital" swept Top 5 ranks for the season in Total Viewers (No. 4 - 3.44 million and No. 5 - 2.94 million, respectively), *Women 18-34 and **Women 18-49. * In Women 18-34, ABC positioned all programs among the season's Top 5 in Daytime: "General Hospital" (No. 1T - 1.0 rating/341,000), "The View" (*No. 4T - 0.9 rating/310,000), "One Life to Live" (No. 5T - 0.8 rating/282,000) and "All My Children" (No. 5T - 0.8 rating/254,000). * In Women 18-49, "General Hospital" (No. 2 - 1.5 rating/999,000), "One Life to Live" (No. 3T - 1.3 rating/878,000) and "The View" (**No. 3T - 1.3 rating/854,000) placed among Daytime's Top 3 programs in the key demographic. * A Top 5 player in Daytime for the last half of the season (23 straight weeks), "One Life to Live" overshadowed CBS' "As the World Turns" at 2 o'clock by 35% in Women 18-34 (282,000 vs. 209,000) and by 16% in Women 18-49 (878,000 vs. 756,000). * At 3 o'clock, "General Hospital" nearly doubled CBS' "Guiding Light" for the season in Women 18-34 (97%; 341,000 vs. 173,000), and surpassed the time period rival by 44% in Women 18-49 (999,000 vs. 694,000) and by 21% in Total Viewers (2.94 million vs. 2.43 million). Following are the Daytime Lineup averages, plus Top 5 Programs Ranks - 2007/08 Season:Daytime Rank: Total Viewers Women 18-49 (Rtg/000s) No. 1 CBS 3.80 million No. 1 ABC 1.3/883,000 No. 2 ABC 2.89 million No. 1 NBC 1.3/869,000 No. 3 NBC 2.70 million No. 1 CBS 1.3/834,000 Top 5 Daytime Programs in Women 18-49 (rank based on rating):Program Net Rtg/000s The Young & the Restless CBS 1.8/1.17 million General Hospital ABC 1.5/999,000 One Life to Live CBS 1.3/878,000 Days of Our Lives NBC 1.3/869,000 The View ABC 1.3/854,000 Bold and the Beautiful CBS 1.3/851,000 Days of Our Lives NBC TBD/TBD As The World Turns CBS TBD/756,000 Guiding Light CBS TBD/694,000

DEGRASSI: New Students... New Drama!

1 Fall has arrived and high school is back in session for a few new underclassmen at Degrassi, when The N premieres a new season of the award-winning hit teen drama DEGRASSI: THE NEXT GENERATION with a special hour-long episode on Friday, Oct. 10, at 8:00 p.m. (ET). Degrassi's new students may think they're ready to navigate their new surroundings with the help of new best friends, cliques and boyfriends, but they'll soon discover that this high school redefines teenage drama. Beginning Friday, Oct. 3, and leading up the new season premiere, The N will "Get Ready for DEGRASSI" by airing every episode ever of the hit teen series and showing sneak peeks of the new season. Marathons of the series will run from Friday, Oct. 3, at 3:00 p.m. through Monday, Oct. 6 at 9:00 a.m., and weekdays from 3:00 p.m. - 6:00 p.m. On Friday, Oct. 10, The N will run an all-day marathon, leading up the anticipated one-hour premiere at 8:00 p.m. (ET). In the Degrassi premiere, "Uptown Girl," teen mom Mia, desperate to have a normal teenage life, is relieved of her after-school parental duties by her mom. Mia takes full advantage of her newfound freedom and her chance to do it all, joining the cheerleading squad, making new girlfriends, catching the eye of Degrassi's star quarterback, and the ultimate teen girl's dream -- landing a plum modeling contract. But will Mia be able to balance cheerleading, a new boyfriend, new friends, and life in the limelight as a working model? When Mia has the chance to book the ultimate job -- becoming the new face of a hot, new ad campaign -- she's faced with some tough choices and the harsh realities of fame. Mia wants the job so badly that she's willing to do just about anything to land it, but at what cost? Degrassi also welcomes a new class of "gifted" freshmen, including Clare, Darcy's buttoned-up and book-worm younger sister. Having the beautiful, prom queen for an older sister isn't easy and there's no way Clare is even going to try to follow in Darcy's footsteps. She claims that she doesn't care what people think and is only at Degrassi for one reason, to learn. But that claim is immediately challenged when she meets K.C., a cute skater and fellow gifted freshman. He sees through her "just here for school" act and tries to break through her tough shell. When he challenges her to an 'open mic' performance in the school cafeteria, things don't go the way either of them expect and Clare is brutally humiliated before the entire school. Meanwhile at Smithdale University, it's far from one-for-all, and all-for-one, when Degrassi grads Emma, Liberty and Manny are assigned different roommates in a housing mix-up. Manny and Liberty are just as happy to start fresh, part ways and embrace the opportunity to meet new people. But Emma is determined to keep them together and to their dismay, spends hours negotiating with the housing department to get them reassigned together ... along with Kelly, a fourth roommate, who is not at all what they are expecting and definitely going to make dorm life a lot more interesting.